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Iman Rolls Out New Collection

Hosts special event for beauty bloggers in NYC.

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By: Christine Esposito

Editor-in-Chief

Iman Cosmetics revealed its new collection at the brand’s first exclusive beauty blogger launch event held at in New York City’s Chelsea neighborhood. Recognizing bloggers' power and influence, the brand  provided makeovers, live demos, selfie stations and live streaming accessible internationally. “There is no more exciting way to celebrate this bold new Collection launch than with the voices of the beauty industry, bloggers, who are a critical part of our marketing strategy,”...

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